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Editude
In collaboration with the oldest advertising agency in Netherlands (Rotterdam-based Nijgh) Zcene MovingMediaCompany is developing some truly shattering audiovisual installations for the brand-new visitors centre at prestiguous college Hogeschool Rotterdam. Students-to-be and their parents are confronted with a scala of innovative media including high wide-screen projection and interactive meeting tables, from distance-dependent infomercials to real-time participatory programming per faculty. In this way, visitors are challenged to surpass themselves, which just happens to be the motto used by one of Europe\'s most innovative centres of higher education.